๐Ÿ“… Meet Aktiv at SEMA Show 2026 ยท November 3 to 6 ยท Las Vegas Convention Center ยท Booth 10275 Book a meeting
ERP for Automotive Aftermarket

The only parts business platform where eCommerce, ERP and accounting are the same system.

Odoo gives you native eCommerce, inventory, manufacturing and accounting out of the box. Aktiv adds the automotive layer โ€” fitment, dealer pricing, ACES/PIES, and AktivCPQ for configurable parts. One platform. One database. No integration layer between what you sell and what you book.

Book a meeting at SEMA โ†’ Book an online demo
โœ“ Odoo Silver Partner โœ“ Live US auto parts clients โœ“ US office in Texas
๐Ÿšš Shop by vehicle
Fitment search
3 parts fit your 2021 Ford F-150 3.5L V6
Front ceramic brake pad set
SKU BP-4471 ยท Dallas 42 ยท New Jersey 18
โœ“ Fits
$68.40
Dealer price
Rear drilled rotor, pair
SKU RT-2209 ยท Dallas 9 ยท New Jersey 0
โœ“ Fits
$142.00
Dealer price
Cat-back exhaust system
SKU EX-1188 ยท Made to order
โœ“ Fits
$689.00
Dealer price
๐Ÿ“ฆ
New order from Amazon
Stock reserved in Dallas. Invoice and sales tax ready.
Auto parts businesses running on Odoo with Aktiv
Briem Automotive Duraflap Rotofab Quality Exhausts All Auto Parts Blue Moon Parts
The challenge

Where parts businesses lose time and margin

Many aftermarket teams run on a catalog spreadsheet, a web store, a marketplace account, a warehouse tool and a separate accounting package. Each one works on its own. Together, they create the same six problems.

01

Fitment lives in spreadsheets

Year, make, model and engine applications sit in Excel files and supplier sheets. Your website, sales desk and warehouse each work from a different version.

With Aktiv: one fitment table per part, used by every channel.
02

Wrong parts, costly returns

When fit is unclear, customers order the wrong part. Every return costs freight, handling time and a little of your customer's trust.

With Aktiv: vehicle search on your store and fit shown on every quote.
03

Thousands of SKUs, no single view of stock

Stock on hand, in transit and on order sits in different places, so buyers reorder on gut feel and fast movers run out.

With Odoo: live stock by warehouse, with reordering rules native to inventory.
04

Every channel on a different tool

Your website, Amazon, dealer orders and phone orders are handled separately, with stock levels updated by hand.

With Odoo: native eCommerce, Amazon connector and dealer portal, all sharing one stock pool.
05

Dealer pricing by spreadsheet

Jobber, dealer, fleet and retail price levels live in spreadsheets. Discounts get approved without anyone seeing the margin.

With Odoo + AktivCPQ: price lists per customer group natively, with configurable products quoted and priced correctly on the fly.
06

Margin you only see at month end

Orders, invoices, sales tax and payments reconcile in a separate tool, so profit by brand or channel shows up weeks later.

With Odoo: accounting is native to the same system โ€” margin updates as orders ship.
Who it's for

Built for the parts side of the aftermarket

๐Ÿญ

Parts distributors and wholesalers

High SKU counts, several warehouses, jobber and dealer accounts, and same-day order turnaround.

โš™๏ธ

Aftermarket manufacturers

Stock and made-to-order parts, bills of materials, quality checks and configurable products with AktivCPQ.

๐Ÿ”„

Remanufacturers

Core returns, teardown and rebuild orders, and warranty tracking on every remanufactured unit.

๐Ÿ›’

Online parts sellers

A fitment-ready web store, marketplace orders and fast fulfilment, all from one stock pool.

โ„น๏ธ Our focus is businesses that make, distribute and sell parts. We do not replace franchise dealership DMS platforms.
The solution

Everything your parts operation needs, in one Odoo system

Odoo's standard apps already cover sales, eCommerce, inventory, purchasing, manufacturing and accounting โ€” natively, as part of the same database. Aktiv adds the automotive layer on top: fitment, cross-references, vehicle search, dealer price logic. AktivCPQ handles configurable parts when you need them.

๐Ÿ“‹

Fitment and catalog AKTIV

  • Year, make, model and engine fitment on every part
  • Interchange and OE cross-reference numbers, searchable
  • Fitment and product data imported from your files, including ACES and PIES
  • Images, specs and install guides on each product
๐Ÿ›๏ธ

eCommerce and marketplaces ODOO NATIVE

  • Native Odoo website โ€” no separate storefront to maintain
  • Shop-by-vehicle search powered by Aktiv's fitment layer
  • B2B dealer portal with account pricing, reorders and invoices
  • Amazon connector native to Odoo โ€” same stock pool as your site
๐Ÿ’ฐ

Sales and dealer pricing ODOO NATIVE

  • Price lists by customer group: jobber, dealer, fleet, retail
  • Quotes, orders and invoices in one flow
  • Credit limits and payment terms per account
  • One-click sales-to-invoice automation
๐Ÿ“ฆ

Inventory and warehouse ODOO NATIVE

  • Multi-warehouse stock, bin locations and transfers
  • Barcode scanning for receiving, picking and packing
  • Kits, lots and serial numbers
  • Shipping labels for UPS, FedEx and other carriers
๐Ÿ›’

Purchasing and landed cost ODOO NATIVE

  • Reordering rules based on real demand
  • Vendor price lists and lead times
  • Landed cost for freight, duties and tariffs
  • Drop-ship from suppliers straight to customers
โš™๏ธ

Manufacturing, reman and CPQ AKTIVCPQ

โ†ฉ๏ธ

Returns and warranty ODOO NATIVE

  • Return requests (RMA) linked to the original order
  • Warranty claims tracked by part, customer and supplier
  • Repair orders and replacements
  • Helpdesk for dealer and customer questions
๐Ÿ“Š

Accounting and sales tax ODOO NATIVE

  • US accounting with bank feeds and reconciliation
  • Sales tax automation with Avalara AvaTax
  • Multi-company for groups with several brands
  • Margin by brand, channel and customer
The structural advantage

Why one platform wins the parts business

Most parts platforms in the market solve one problem well โ€” catalog and fitment, or dealer management, or accounting โ€” and leave the rest to integrations. Odoo is structurally different: eCommerce, inventory, manufacturing and accounting are the same application, sharing one database. Aktiv adds the automotive layer on top of that same database. No sync layer. No reconciliation gap. No "which system is the source of truth" question.

โš ๏ธ

The typical fragmented stack

Six tools, four vendors, integration tax on every workflow.
Catalog + fitment tool Vendor A
โ†• sync
eCommerce platform Vendor B
โ†• integration
ERP / inventory Vendor C
โ†• API
Accounting system Vendor D
โ†• Zapier / manual
Marketplace sync Vendor E
Hidden costs: integration consulting, data reconciliation, duplicated subscriptions, broken syncs, month-end delay.
โœ“

Odoo + Aktiv

One system, one database, one source of truth.
Catalog + fitment Aktiv layer
eCommerce (website + Amazon) Odoo native
Inventory and warehouse Odoo native
Manufacturing + CPQ Odoo + AktivCPQ
Accounting and sales tax Odoo native
โ†• same database, no sync layer
What this means: an Amazon order updates stock, posts the invoice and books revenue in one database write. No sync delay. No reconciliation. Margin visible as orders ship, not weeks after month-end close.
๐Ÿงญ
When one platform isn't the right answer

Very large enterprises with existing deep integrations into legacy ERP, custom-built catalog systems with 10+ years of logic, or OEM-franchise reporting requirements that tie you to a specific DMS โ€” these are cases where the fragmented stack exists for a reason, and switching costs can outweigh the one-platform gain. If that's you, we'll say so during discovery. For most parts businesses in the $5M-$200M range, one platform wins.

โ†’ Read: The real cost of a disconnected manufacturing stack

How it works

From vehicle search to reconciled payment, in one database

  1. 1
    Search by vehicle
    A customer or rep finds parts that fit.
  2. 2
    Order from any channel
    Website, dealer portal, Amazon or phone.
  3. 3
    Stock reserved
    From the right warehouse, in real time.
  4. 4
    Pick, pack, ship
    Barcode picking and carrier labels.
  5. 5
    Invoice and sales tax
    Created on delivery, with tax applied.
  6. 6
    Paid and reconciled
    Payments matched to your bank feed.

Every step above happens in the same Odoo database. No API calls between apps. No reconciliation batch jobs. The order a customer places and the revenue your accountant sees are the same record.

In the aftermarket today

Already running US auto parts businesses on Odoo

Implementation

Briem Automotive

B2B OEM and aftermarket parts ยท Quincy, Massachusetts

A fresh Odoo 19 Enterprise implementation on AWS. Briem is moving off an older Odoo v15 setup with a clean start, rather than carrying old data structures forward.

~40,000
active SKUs
v19
Odoo Enterprise
AWS
hosting
Ongoing delivery since 2023

Five aftermarket brands

Duraflap ยท Rotofab ยท Quality Exhausts ยท All Auto Parts ยท Blue Moon Parts

A sample of the work delivered on Odoo:

  • โœ“Rotofab: web store delivery validation and one-click sales-to-invoice automation
  • โœ“Duraflap: customer invoice due and overdue-invoice reports across accounts
  • โœ“Quality Exhausts: data import into Odoo 19 and sales tax codes on orders
  • โœ“All Auto Parts: hands-on Odoo functional training for the team
SEMA Show 2026

Meet us in Las Vegas

Bring a few part numbers and a list of the tools you use today. We will show you how your fitment, orders, stock and accounting would run together on Odoo.

๐Ÿ“… November 3 to 6, 2026 ๐Ÿ“ Las Vegas Convention Center Booth 10275
Book a time at SEMA Can't make it? Book an online demo

What we will cover

  • โœ“Vehicle search and dealer pricing in a live Odoo demo
  • โœ“How your channels and warehouses would connect
  • โœ“What moving your catalog and fitment data involves
  • โœ“Clear next steps for your business
FAQs

Questions we hear from parts businesses

Does Odoo support year, make and model fitment out of the box?+

No. Standard Odoo does not include automotive fitment. Aktiv adds it as part of the solution: fitment linked to each part, vehicle search on your website, and fit shown on quotes and orders.

Can you import our existing fitment and product data?+

Yes. During migration we bring in fitment and product data from your current files. If you work with ACES and PIES, we map those formats during discovery.

Can Odoo handle tens of thousands of SKUs?+

Yes. Our Briem Automotive implementation is built around roughly 40,000 active SKUs. We size hosting and structure the catalog for your volume during discovery.

Do you connect to Amazon and other sales channels?+

Odoo includes an Amazon connector, and your Odoo website and dealer portal run on the same stock. Other marketplaces and EDI connections are scoped during discovery.

We use QuickBooks or another system today. How does the move work?+

We decide with you what data is worth moving, clean it, and migrate parts, customers, vendors, open orders and balances. Cutover is planned around your busiest periods.

Is this a dealership management system?+

No. The solution is built for parts businesses: distributors, manufacturers, remanufacturers and online sellers. It does not replace a franchise dealership DMS.

How long does implementation take?+

It depends on SKU count, channels and integrations. Smaller businesses can start with our 8-week Odoo Quickstart. Larger operations begin with a discovery phase that produces a clear scope, plan and estimate.

Let's talk

See your parts business on Odoo

Tell us what you sell and the tools you use today. A consultant will get in touch to set up a demo tailored to your catalog.

Request a demo Read our blog first